Other Campaigns allow you to set up a trackable link and or phone number for advertising outside of StructuredWeb. The trackable information allows you to record responses to your advertising and increase efficiency.  Common other campaigns include email signatures, radio ads, ads in yellow pages and YouTube video ads.


What will I find in this article?



Create

Access Other campaigns in Marketing Center by selecting the Other tab.  From there click New Other Campaign.


Provide the campaign a name and description. Click Save when done and then navigate to the Landing Pages tab.


 


Landing Page

Use the content search function at the top of the screen to locate the page, form or design you want to use. Select the hyperlink to add it.


URL



After the landing page has been add we provide you with a URL with basic tracking variables. Copy the URL provided and paste it into the application you are using to execute your marketing tactic.