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Overview StructuredWeb provides you with an aggregate report for all your marketing efforts in all levels, including activities created on accounts that yo...
Overview StructuredWeb allows you to determine a lead score for different types of actions done within tactics such as opening an email or filling out a fo...
Changing "From" name and email address
Overview The "From" name and email address for a campaign are important for the success of the campaign. Not having a "From" name and e...
Merging Profile Fields into emails
Merge fields like [FirstName] and [Email] allow you to bring customer information into a marketing campaign to personalize it to the individual contact. Wit...
An A/B Split allows you to compare the success of different calls to action. For example, you can create two emails with different subject lines but all oth...
Re-authorizing Social Media
Overview StructuredWeb requires authorization in order to post syndicated content provided by the vendor to your social media accounts. From time to time t...
Editing a vendor provided landing page
Most emails, banners and other tactics have a call to action which urges the recipient to click through to a landing page in order to submit their informati...
Building Mailing Lists
A mailing list is the group of contacts that will receive the campaign. Mailing lists are used for any marketing material that requires you to send informat...
Activate Vendor Content Syndication
With content syndication, you are guaranteed to have the latest, most up-to-date solutions from your vendor on your company website. This solution updates i...
Your Vendor Library is a repository of ready made marketing material setup for you to quickly browse, select, and execute different types of tactics such a...