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Content Manager Onboarding Curriculum
Block 1: Preparing the StructuredWeb Platform
Introduction Preparing the platform is the first step in the content creation process. It’s when you make important decisions, such as the merge fields yo...
Block 2: Building your Content
Introduction Now that you’ve prepared your platform, you’re ready to build your content. During this stage, you create all of the different marketing asse...
Block 3: Packaging your Content
Introduction Now that you’ve created several different assets, the next step is to package them together, and build a campaign. Campaigns are a collection...
Block 4: Reviewing Analytics
Introduction Throughout this onboarding program you’ve accomplished a lot – you’ve created platform settings, built assets and compiled them into campaign...